Assessor Resource
CPPDSM5014A
Develop property marketing and sales strategy
Assessment tool
Version 1.0
Issue Date: May 2024
This unit of competency supports the work of those involved in developing property marketing and sales strategies.
This unit of competency specifies the outcomes required to develop a property marketing and sales strategy. It requires the ability to use appropriate analysis tools to evaluate the current market and to research marketing and sales strategies suitable to client requirements.
The unit may form part of the licensing requirements for persons engaged in property development, sales and management activities, including in the real estate, business broking, stock and station agency and property operations and development sectors, in those States and Territories where these are regulated activities.
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